Ahead of September's International Day of Charity, we are examining how to build effective business-charity partnerships, speaking to leaders within the humanitarian and private sector who have forged successful collaborations. In this article, Alessandro Fedele, Global Head of Private Sector Unit, International Federation of Red Cross and Red Crescent Societies (IFRC), sets out the primary opportunities for businesses who want to better support humanitarian organisations, and how to utilise limited resources to form successful partnerships.
235 million people need humanitarian assistance and protection in 2021, an increase of 35% from 2020 (as per the Global Humanitarian Overview report). Conflicts, rising hunger, disease outbreaks and climate change continue to endanger the vulnerable. In a time of uncertainty and loss, humanitarian workers across the world have stepped up their efforts to provide the essentials, which most of us take for granted. We explore what support is required from businesses to support their critical work.