Aliyu Mohammed Ali is the Co-Founder & CEO of Ehfaaz, one of the Middle East’s first full-stack circular economy platforms. Under his leadership, Ehfaaz has developed a 10-solution ecosystem that integrates on-ground recovery, upcycling, ESG data analytics, training, and community engagement – turning discarded materials into compost, animal feed, upcycled products, and actionable insights. They partner with global brands such as L’Oréal, Unilever, and Nestlé, helping them meet ESG goals and comply with EPR regulations.

An award-winning entrepreneur and recognized voice in sustainability, Aliyu’s leadership has earned honors including the 2025 P&G Alumni Early Achievement Award and the GCC Circular Economy Award. Beyond entrepreneurship, he serves on the Board of Directors of the P&G Alumni Foundation, advancing economic empowerment worldwide, and is actively engaged in mentoring startups.